I really can proudly say now, that I have improved my Google rankings, because of appropriate and extremely related tags (note: not meta tags, but post tags). Yeap.. those tags, that most of us hide or set to “noindex” (at least I have been doing like that before).
Google now even indexes my pages much more faster. Probably, because of improved tags as well – no other logical explanation.
I will show how I find appropriate and related tags in a second, but now – let me explain why…
…my Google ranking is improved because of tags?
First, picking every time from 5 to 10 new tags gives you thereafter 6-11 new pages (1 is your latest post plus 5-10 tag pages). You have heard, probably, that Google loves sites with a lot of pages, right?
Second, you might be thinking, that those tag pages have duplicate content and they are not supposed to add any value. It can be true, if you don’t have meta tag “canonical”, which says:
“Bots and crawlers from search engines, wait! Do not think that I create duplicate pages!! I just want to make my navigation easier, so that visitors could find needed stuff faster!“
Guess what – bots and crawlers treat this “canonical” meta tag just like that.
How to pick appropriate tags to make Google ranking better?
When you search for the proper title for your new post, you, probably, find several variants and then you pick the best one. But wait.. what about other variants? Too competitive or not that competitive? Don’t think about that – just let them be your tags. You can see that I have done just like that in this post (and in several latest too).
And, believe it or not, sometimes tag pages rank better, than my main post! Why? Because they all have different search competitors.
Therefore, you should also consider to make your tags capitalized, because they should look like common pages, when people see them in search results. Simply treat them like your common posts considering SEO factors.
Tools to improve Google ranking
I use only related searchs, that Google suggests. How you can do that too?
Step 1: Type in your main keyword phrase and click “search options”
Step 2: Switch from “Standard View” to “Related Searches”
Step 3: Pick suggestions for your tags, that relate to your topic
Find the line: Related searches for “improve google ranking”. You can see, that there are lots of variants. They are not random. Google knows what to show you, so why don’t you use it?
That’s it. This will definitely improve your Google ranking. Just try it :)
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Mr. iWoodpecker you have done it again with another fantastic post. You see that I’m finding that Google has so many tools I don’t know which one to use and when. I’ve been using the Wonder Wheel to find keywords and here this little Related Searches feature is right there but I never clicked on it before. Thanks for making my “Google” life easier. I was going to Stumble this post and I saw that Brian did it already. So I gave it a Digg http://digg.com/d31JOrS?t and of course a vote at Blog Engage and a couple of RT’s.
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Ileane,
Wow.. thank you -)
I think I have finally learned my way of how blogging should be ridden.
Wow! Nice work. I have always used tags, but this is a great way to find out what people are searching for and gives us a better chance of more traffic!
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This is a nice post indeed, I love personal experiences when someone share them!
I am using canonical URLS, and I also told Google not to index my tag pages!
Thinking to change that after reading you post, specially that I like to do log tail tagging, it would make more sense!
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Tom,
You bet :)
Hesham,
It definitely would. What’s the point of long tail tagging, if the tags are set to noindex?
Selurus,
Thanks for stopping by!
Hey really I got some new information on your blog. Well being one SEO executive I always like to hear new strategy of SEO.
Well I did not get related search option on my google site. I will have to try on it. Thanks lot.
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chandan,
Being SEO executive and not knowing about such a simple thing, like Google related searches is kind of a weird :)
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